API, webhooks and white-label: how Panchaayat fits your existing stack
Panchaayat Business Desk · Published 17 October 2026 · 6 min read
A technical overview for business teams of Panchaayat's public API, webhooks and white-label domain support — how to integrate case creation and status sync with the tools you already run.
Companies with an existing support stack rarely want to replace it wholesale — they want complaints that land on the public register to sync with the systems they already run. Panchaayat's public API, webhooks and white-label support exist specifically for that integration path.
Public API: create cases programmatically
The open case-creation endpoint lets any system (your existing CRM, an internal tool, an automation script) file a case on the public register without a logged-in session — useful for turning emails, forms or other intake channels you already run into tracked, public cases. On success, the response is just the new case's URL — easy to log, store or pass along to another system.
Webhooks: stay in sync
Configure a webhook endpoint and Panchaayat pushes events (case created, status changed, new reply) to your own systems as they happen, instead of your team having to poll the portal for changes. This is how most companies keep an internal dashboard or a secondary CRM up to date without manual re-entry.
White-label domain
On applicable plans, your company portal and public case pages can be served under your own domain (e.g. support.yourcompany.com) rather than a panchaayat.in subpath — so the customer-facing surface reads as your own support experience, backed by Panchaayat's infrastructure.
| Capability | Typical use |
|---|---|
| Public API | File cases from email, forms or internal tools without manual entry |
| Webhooks | Push case/reply/status events into your CRM or internal dashboard |
| White-label domain | Present the portal under your own brand domain |
| API key rotation & IP allow-lists | Security controls for programmatic access |
Rate limits apply — The open case API has a site-wide hourly cap (configurable under Permissions → Limits) to prevent abuse — build retry/backoff logic for high-volume integrations rather than assuming unlimited throughput.
Read the full API and webhook reference in the portal docs.
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Raise a complaintFrequently asked questions
Does the API require authentication?
The open case-creation endpoint is intentionally unauthenticated so it can be called from server-side systems or automations; the guard is a per-site rate limit rather than an API key, by design.
What format does the create-case response use?
On success it returns the new case's URL as plain text — nothing else — so it is trivial to pass into a log, a notification, or another system. A failure still returns a JSON error object.
Is white-label available on the free plan?
White-label domain support is a paid-plan feature — see the pricing section on the for-business page for which plan includes it.
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Panchaayat Business Desk publishes general information to help consumers and companies understand their options — it is not legal advice. For a specific dispute, the escalation routes named above (National Consumer Helpline, sector regulators, Consumer Commissions) are the authoritative next step.